Tips on how to Create Your 1st Landing Page Sales Web Site

Most one-page web sites (also called one-page sales letter sites or tiny web sites) have only 1 purpose — to sell a product or service. My alteration to the one-page web site technique has been a hesitant one, as I hate browsing all the revenue copy. Nevertheless , the facts may lie — one-page websites written just like a lengthy sales copy are probably the most effective ways to promote you product online. Many people don’t in fact read anything online. Instead, they check out a page, seeking out info that is bold, in a larger typeface size, within a different color, or in a bulleted format. Consequently, Internet marketers have realized that the most important information about your item needs to get the reader’s eyes as they scan the page.

Which you need to get rolling:

1 . A niched item for an easily recognizable target market. One-page web sites work best if you have a product or service for a extremely specific niche market, as an eBook means teach a parrot to talk, an e-course on how to begin your personal bead jewelry making business, or maybe a set of CDs on how to coach yourself to perform the piano. You need to be capable of identify and describe the target market, right from determining what the target market requirements and what they’ll cover (as well as how much they will pay) to what journals they reading, what groups/associations do that they belong to, and where they will hang out equally on- and offline. Be sure to know something special in your target audience before proceeding to the next stage.

2 . A domain name. The website name for your one-page site should mirror or perhaps closely resemble your merchandise name, or maybe a prominent characteristic of your item. So , for instance , if you are a hypnotist and you have a podcast that you’re most likely selling approach use hypnosis to lose weight, after that you’d wish to try and get yourself a domain name like. Try and find the. com variant of your domain if possible, but since that’s not available, seek out the hyphenated variety of the. com domain name.

When you have an existing internet site, your domain can be submitted and obscured to an internal page of your website so that it appears like a unique website without having to pay for additional hosting. is wherever I buy all of my domains, they usually offer website forwarding and masking as part of their website registration services.

If you don’t currently have a web site, you should determine what your internet business needs will probably be in the next several months to determine which kind of hosting and website providers you might need.

2. A give-away. You have two goals to your one-page web-site: get the speak to info out of your visitors and convert them into paying customers. The ultimate way to obtain speak to info coming from a visitor is always to create a related information product (ebook, digital tips guide, special article, podcast or other sound file, ecourse, video, and so forth ) in which the content is really so compelling that the visitor gladly parts with his/her term and primary current email address to obtain the cost-free giveaway. Also you can create a special offer, say a trial period for $1, and provide access only to those who will give you their contact info. By giving you the contact information, they have become a nice lead and you will start to establish a relationship with them.

5. Your product. There are any number of products you are able to create to sell online. Those that are simplest to create and require bit of investment (other than your time and efforts to create them) and are obtainable by an electronic download consist of an ebook or wonderful report, a podcast (audio recording of an interview or perhaps telelcass), or perhaps an ecourse. Of these, you probably have almost everything you have to create an ebook. I might suggest that you formatting in guide in a word handling program, just like Microsoft Phrase. You’ll then simply want to format it into a locked PDF record so that it could more difficult to illegally copy. I as well encourage you to have a PDF program that allows you to create clickable links inside your document so that your buyers can possibly click on sites from your e-book. I prefer the Adobe Acrobat program to produce PDF papers, as Adobe PDF has both of these features, but there are a variety of cheap or free of charge programs offered that will permit you to convert standard word processing files to PDF format.

To make the product more pleasing, you need to have a protective cover created. This kind of cover can actually serve as the cover belonging to the virtual product, and you can use it as a great icon in emails and your shopping cart as a vision representation of your product. There are numerous of visual artists exactly who create ebook and other product covers, and several pieces of software you can aquire to create your own. I never been too pleased with the results from software, so I hire Heather Colman of, who does an incredible job.

your five. A merchant account. In order to accumulate payments, you need able to take credit card obligations online. Your merchant account enterprise needs to give you a “virtual terminal”, which enables you to enter and process orders online and cadre with your e-commerce software program. The most commonly used online terminal is the fact provided by. Understand what want to invest in a payment processing, you can begin by using third-party cpus like PayPal or Clickbank . com, but they present less versatility than a total merchant program.

6. Shopping cart application. Ultimately, your shopping cart software might be a workhorse to suit your needs and enable you to automate many functions of the online business. The cart that I highly recommend is normally,, which offers a great deal of flexibility in how you list and pack products, gives buyers a 24-hour down load URL with respect to downloading your electronic merchandise, has integrated autoresponders so you can automatically contact your buyers, and a message broadcast function so that you can distribute special realises to the clients or potentials on your list.

7. A squeeze page. A squeeze page provides the visitor use of some item of information in exchange for the visitor parting together with his name and primary email address. The info has been “squeezed” out of the visitor, hence the name for the page. In this particular page you’ll want to have an desirable graphic, powerful headline, a quick list of benefits that the visitor will receive if the visitor gives you his get in touch with info instantly, and an application for the customer to complete to receive the knowledge.

8. The sales letter page. This is the major sales page of the one-page web site, containing an extended sales letter with benefits of the product and testimonials more who’ve employed the product, Which formula intended for writing an effective one-page sales letter site, and i also use a application called Instant Sales Letter Electrical generator, that helps me personally by asking me a group of questions which will enable me personally to create the copy just for the webpage. The mixture for a one-page sales letter web-site is generally a great attention-getting subject, a strong beginning statement, physique of the correspondence that shapes the features and benefits of what you’re offering, the actual offer itself, and after that asking for someone buy. Most webpages are built very in the same way. If you look at any of the web sites for the major Internet marketers, you’ll find this kind of style applied again and again.

being unfaithful. Follow-up vehicle responders. To be able to continue to touch base and “touch” your prospective customers is key in developing a romance with these people so that they progress from a prospective buyer to a getting customer. I usually create a group of 6-10 approximately autoresponders which might be sent out above the 3 weeks after a purchase to check on in with the purchaser, as well as to interest the purchaser in another item. The shopping cart provider I use provides autoresponders constructed in. Other dependable autoresponder companies include and.

10.. Traffic to the site. Because your site is merely one web page, it will be virtually ignored inside the organic search engine ranking process. There’s not really enough content to warrant a very high ranking on any keyword you might choose. The easiest way to travel traffic to a one-page site is to acquire keywords, or perhaps pay-per-click promotion. Google’s Ppc, and Yahoo’s Search Marketing (formerly Overture) will be two of the best-known ppc advertisers. Google is probably the least complicated with which to begin.

Completing a single page web page won’t happen overnight. Yet , with a dose of research, great copywriting, and a marketing approach in place, a one-page web site can easily be a profit center for your business.

Leave a reply

Your email address will not be published. Required fields are marked *